How To… digitise and monetise digital live content

By Dr Hannah Rudman
18 April 2012

Whether filmed for on-demand viewing or live streaming, digitising live content can increase the reach, scale and access to a piece of live performing arts work. Hannah Rudman describes how to go through the process of producing, distributing, and monetising live digital content, offering an overview of the choices available in 2012, and advice about what level of financial output and return you might expect.

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