GetAmbITion

Get AmbITion! Communicate, collaborate, create and celebrate getting digital in the arts.

  1. AmbITion Update!

    ambitionukIts been a while since the AmbITion roadshows, but we wanted to get in touch to officially say “goodbye” to AmbITion England and let you know of the final AmbITion England event – an AmbITion webcast of some of the keynotes from AMA’s Digital Marketing Day on 30th November 2009, starting online at 11am. This will be the last event, for now, that AmbITion is involved with in England.

    We also wanted to officially say “hello” to you as AmbITion Scotland begins!!

    If you’d like to watch the final AmbITion event, which is also the first event of AmbITion Scotland; and continue learning and networking with AmbITion: then do join the new national getambition online social network: http://getambition.ning.com. Christian Payne aka @documentally is the Digital Doctor in the forum there, and Erin Maguire, CJ Lyon and myself are all still around to network and share with!

    At the AMA Digital Marketing event on 30th November we will be live streaming keynote presentations by:

    11.15am – Jim Richardson, Managing Director, SUMO Design
    &
    14.30pm – John McGrath, Artistic Director of National Theatre Wales

    (Please note we will not be streaming DK’s presentation).

    We will be webcasting all the future AmbITion Scotland events from January 2010 – March 2011, and would love for you to be able to benefit, so make sure you’re on the new network! There are regional groups on the new national network that you can join to keep regional discussions going. (If you’ve been online recently to your regional social networks, set up after the roadshows, you’ll know that they will be shutting down soon: this is because the AmbITion project is ending in England; because they were set up to reflect Arts Council England regions that now have changed; and because all of you voted for a national getambition network!)

    Finally, do keep visiting http://getambition.com, as we’re adding new resources, videos and blogs on digital development here all the time. Both websites will be run by AmbITion Scotland from 1st December.

    Please do keep up your digital development journeys – we’re excited about the online opportunities you will still benefit from because of AmbITion Scotland!

    All the best,
    Hannah.

    hannah@getambition.com

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  2. There’s an App for That

    I’ve still not got an iPhone (yes, I know, I can hear the howls of derision from the rest of the digital arts community), so  for all you iPhone users out there, I just wanted to share with you a couple of blog posts from one of Manchester’s  Twitterati, Tim Difford. A first adopter of the first order, Tim tries out iPhone Apps so that you don’t have to…

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  3. Digital Theatre launches – HD theatre on your hard drive!

    digitaltheatreDigital Theatre has launched! Using up to 13 cameras to capture the performance, English Touring Theatre, RSC, Almeida, Royal Court and Young Vic content can for £8.99 be yours in HD. The papers have talked about the idea replacing the thrill of a live show, and of causing a threat to the live, and this is of course usually the nervous counter-argument against digital recording of theatre companies less comfortable with the idea of their audiences seeing their work online.

    I find this argument tiresome and insulting to audiences who of course know that the live performance will be the one that makes the hairs on the back of their stand on end as they feel the collective body heat of the audience rise during a tense scene: but in the absence of the cash to pay for the ticket and the trip to London, and in order to avoid the guilt of an expanding carbon footprint due to art, I’d rather see the work from theatre companies than miss it. Audiences still understand live experiences, and the emerging experience economy that we’re seeing as a current cultural behaviour (living in the now, instead of in the future, a desires to collect as many experiences and stories as soon as possible, is addictive) is growing, not shrinking. All things live will continue to rise in value as the digital world encourages copying and sharing. The live experience is the thing that can’t be copied, the thing that has uniqueness and a one-off factor. What do you think?

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  4. Theatrical Ambition Hits the Spot

    When Oldham Coliseum began working with AmbITion 2 and a half years ago, alongside all their hopes to improve their ICT infrastructure, their website, and their staff skills, they always had a clear idea of what digital might do for them artistically.

    In particular, they saw an opportunity to bring together the skills of their staff in the main theatre, with the vibrant energies of their well-regarded education work. Last night, with the first performance of “Heaven Spot”, all those ambitions were realised.heaven-spot

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  5. National Theatre Wales launches programme with Big Bang!

    NTWlaunchMy Envirodigital client, the new National Theatre Wales, are launching their opening programme on 5th November 2009. It’ll be a big bang for a number of reasons: its Bonfire Night or Guy Fawkes’ Night in the UK, so there will be fireworks. There will also be a new destination website to visit where you can find out what’s on and buy tickets (the huge online community that we’ve grown organically over the past year will be just a click away, and is still growing in numbers, depth and activity daily).

    The final big bang will be the style of the launch: rather than hiring an expensive venue to which the press and VIPs have to travel, NTW are instead webcasting the programme launch, hoping that journalists will NOT make the journey to Cardiff, but will watch the news unfold online and so help NTW achieve its environmentally sustainable aspirations. Don’t expect a fancy brochure either: the only paper NTW will print is a (very beautiful!) newspaper. And that will be available digitally too, so if you can’t pick it up in person, don’t expect to receive one in the post [eco choices, not post strike reasons :-) )].

    Read John McGrath’s blog about the launch for all the details, and HUGE congratulations to John and all the NTW team from us at Envirodigital – we’re so proud that you stuck to all your original aspirations, and thrilled that we could help you make them realities! For more details on the digital choices that I helped NTW make to ensure their digital set-up was environmentally sustainable, read the Envirodigital blog posts about the community development and the organisational development.

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