Manchester was buzzing last week with a range of events, from the preview of Videogame Nation at Urbis, the Digital Britain Unconference at MDDA, and particularly Futuresonic 2009. This year’s conference, to which myself, and a number of colleagues from AmbITion related arts organisations attended, had a range of themes, from Environment 2.0 to the Digital Economy. What stayed with me throughout the 2-day conference were the thoughts of main speaker Stowe Boyd from the opening session. He framed the debate in terms of the “edgelings” – individuals who are not necessarily part of one or other corporate structure. The destruction of traditional business models like local newspapers, record companies is resisted, but inevitable. The new business models, (and for that matter political and organisational models), will be more “connected,” more “social.” Making them pay might be the problem.














