GetAmbITion

Get AmbITion! Communicate, collaborate, create and celebrate getting digital in the arts.

  1. Getting Digital Webinar: Getting to grips with the basics of copyright & IP

    Date: Wednesday 6 July 2011

    LocationInspace, 1 Crichton Street, Edinburgh EH8 9AB

    SIGN UP HERE

    Webcasting: 2pm – 3:45pm

    Live event: 1:30pm – 4:15pm

    Ken Marr will teach you the basics that you need know about copyright and intellectual property (often called IP). This webinar will introduce the key concepts and issues that are most relevant to the creative and cultural sector.  Using real world examples and case studies Ken will help make these often intimidating topics tangible and understandable.

    What will I learn?

    • What are the key copyright and IP issues specific to the creative and cultural industries?
    • How can I make the most of my archives online and still stay within the law?  (e.g. audio files, pictures and other media)
    • What do I need to know about if I display of works of art to the public?
    • What do I need to think about when I’m collaborating on a project with another individual or organisation?
    • Where can I get more (free / low cost) help and advice?

    Who should come? AmbITion Scotland events are designed with Scottish cultural organisations and individual artists in mind.  The content and style of the webinars will appeal to those working in the cultural sector. They may be of specific use to:

    • CEOs; Artistic Directors; Business Managers; Communications Officers; Marketing Officers; Social Media Officers; Audience Development Officers; Project Managers

    Ken Marr

    Ken Mar is the Principal Consultant at Targeting Innovation. Ken takes the lead on a number of key relationships for Targeting Innovation’s consulting contracts. He is charged with seeking, winning and delivering short-term consultancy contracts in market assessments, mentoring, research, facilitation and training. The majority of his contracts involve one-to-one contact with organisations, particularly SMEs, ranging from strategy workshops and intellectual asset guidance to IT support and innovation advice and assistance. This mentoring support ranges from a day to six days or can stretch over years depending on the contract and the customer requirement. He has led a number of digital media and creative industry studies and has a marketing and sales background with a particular specialism in software, creative sector and Internet marketing.

    Agenda

    1330 – 1400: Arrivals and coffee

    1400 – 1405: Julie Tait – Welcome on behalf of Culture Sparks

    1405 – 1415: Hannah Rudman – Introduction from AmbITion Scotland

    1415 – 1515: Ken Marr – Getting to Grips with the Basics of Copyright and IP

    1515 – 1545: Questions from live and online audiences

    1545          : Close of live web stream

    1545 -1615: Hot drinks and networking

    SIGN UP HERE

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  2. Digital 2011 video-on-demand now available to watch!

    Watch the video-on-demand for all the main conference sessions from Digital 2011, Wednesday 30th March.

    Watch live streaming video from envirodigital at livestream.com

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  3. AMA Digital marketing day – changing mix, changing strategy

    holding-slide-genericTime: November 30, 2009 from 10am to 5pm
    Location: Sadler’s Wells, London

    This Event is now SOLD OUT!

    Join 160+ arts professionals from across the UK at the AMA’s Digital marketing day and find out how digital media can change the way people experience the arts.

    Inspirational
    How are digital technologies changing the public experience of the arts? DK (Founding Director, MediaSnackers) will discuss how today’s multi-media world is changing the way people behave and how the arts can respond to this change in society.

    Informative
    Jim Richardson (Managing Director, SUMO Design) will update you with the latest on how to maximise your organisation’s online activities and will outline a straightforward, five-step strategy for establishing your social media presence.

    Insightful
    John McGrath (Artistic Director, National Theatre Wales) will talk about the impact that digital media is having on the way his organisation behaves and is structured, the work that is produced, and the relationships that they have with their audiences.

    And there’s more: attend our seminar sessions to review and improve your digital marketing strategy, explore innovative approaches to increasing engagement with the public via digital media, and deliver effective online marketing with limited budgets and small amounts of staff time.

    There’s only a few places left, so if you’d like to attend book now: email emma@a-m-a.co.uk or call 01223 578078.

    The 2009 AMA Digital marketing day is sponsored by London Calling and in partnership with AmbITion.

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Creative Scotland Lottery Fund Culture Sparks Rudman Consulting Arts Council England